The point-of-purchase displays are made of durable materials and are suitable for the tough retail environment. They are thin and light and are designed to be easy to handle and mount on, for instance, products, shelves and check-out counters. Our battery powered displays with extremely low power consumption have a long lifetime. Point has the experience, talent and expertise to design and build an array of POP displays using classic and innovative concepts that will help you sell more product. With Motion Display’s unique innovative Electronic Paper Displays, in-store communication has never been easier. LCD displays are often limited by a cumbersome installation procedure and the need for wall power. With a viewing angle of almost 180 degrees and with high resolution and vivid colors the point-of-purchase displays creates a strong impact to get customer attention. POP displays focus on a customer’s in-store experience by bringing attention to specific. The displays are typically placed in areas where purchase decisions are made such as checkout areas and action alley’s. Motion Display’s Electronic Paper Displays can show moving pictures and messages. A point of purchase (POP) display is a type of advertising or marketing material located in high traffic areas in retail stores. According to several independent consumer marketing studies, sales and brand awareness increases significantly when using Electronic Paper Displays from Motion Display. And remember, we're here to help you when you're ready to take the next step.Motion Display is the world-leading provider of motion driven point-of-purchase displays based on E Ink Corporation’s award-winning electronic ink. POP displays are a category of retail marketing that helps brands and retailers advertise products and influence purchasing decisions. POP displays are the most effective way to show off your products key features and grab customers attention. If you're on the fence about whether or not you want to use them, we hope knowing assembly with hot melt adhesive can be a breeze will help. What Are Point-of-Purchase Displays A POP display is a marketing material placed within a point-of-purchase area. It's no secret that POP displays are an asset to business. This is a great option if you’re planning on assembling multiple displays at once as well. These guns use bulk chips, which provide more adhesive for a lower volume cost. Innovative point of purchase displays influence customers and increase in-store sales with interactive sample stands, vertical displays, and impulse bins. Our favorite models are the Champ 3 or Champ 600. If you’re planning on assembling large, complicated display models, a bulk handgun may provide more cost-effective coverage and increase melt speed. You can also check out our full line of hot melt glue sticks for every possible type of surface or substrate. This solution is perfect for small to medium businesses with simple display needs. These straightforward handguns provide precision and temperature control to bring your POP display to life. We recommend the Surebonder Pro2-220, PAM HB 220, or Power Adhesives 820-12. The ROI of POP displays often outweighs any low level effort required to assemble an eye-catching display. With hot-melt glue gun adhesive, your team can bring foam and cardboard pieces together seamlessly with little effort. NEW YORK - Point-of-purchase advertising is not something to be taken lightly, particularly in view of the fact that 70 of all supermarket purchases are. Printing, distribution, and assembly require some planning to ensure success. POP displays bring your product front and center into your customers’ minds and give them fast facts and visual cues to make a purchase decision in favor of your product.Īs a business, POP displays can seem daunting. The old adage is true: out of sight, out of mind. In other words, the biggest, brightest, most compelling POP display might just be the golden ticket. Similarly, 62% of shoppers buy something on impulse, and 16% of those purchases are driven by displays. POP displays can be a powerful way to stand out from the competition and catch your audience's attention. Consumers may know they need toothpaste or a new frying pan, but they generally don’t go to their favorite retailer with a hard-lined decision about which brand they want to buy. In addition to that, more than 82% of purchase decisions are made in store. That creates a lot of clutter as customers are choosing between brands or making purchase decisions. In today’s retail market, over 30,000 new products are introduced to consumers each year. That’s why point of purchase – or POP – displays are so compelling. As you’re waiting in line to check out, have you ever seen a last-minute item you decided you just couldn’t live without? Of course you have.
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |